Client workspaces that drive themselves

Client workspaces that drive themselves

Every Multiply workspace now researches its client each week and proposes work worth pitching, with the brief already drafted.

A workspace in Multiply has always been where a client lives: the brand guidelines, the strategy decks, the past projects. Every project under it starts from there, so nobody re-explains the account.

Until now it waited for you to ask it something. Now it gets on with the job.

It researches the client every week

Every Monday, and whenever new files land, the workspace researches its client’s world and files what it finds under Market, Trends and Competitors. Every item carries its source. A New signals card shows what changed since you last looked, and Run now gives you a fresh read before a meeting.

It proposes work worth pitching

From that research, the workspace proposes up to three pieces of work a week. Each proposal is a short pitch with a draft brief, suggested deliverables and the sources behind it. Save the good ones, archive the rest.

When one is worth doing, explore it, adjust the brief, say yes or no to each deliverable and press Start project. Multiply opens a shared project with the brief filled in and a draft task for each deliverable you kept.

Nothing happens behind your back

None of this goes to the client, and nothing is created until someone presses Start project. The workspace does the legwork. The people on the account decide what is worth pitching.

It is a step towards something we care about: an agency that hears about the client’s world before the client brings it up. See how workspaces work.

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