Manifest Group took home the prestigious Agency of the Year title at The Drum Awards, with Multiply.co proudly serving as their trusted AI-powered partner in this extraordinary success story.
2024 has been a monumental year for innovation and creativity in marketing, and nothing highlights this better than Manifest Group's triumphant win at The Drum Awards, where they were crowned Agency of the Year. This win isn’t just a feather in their cap; it’s a full-blown parade for AI-enhanced creativity. At Multiply.co, we’re thrilled to have been their trusted sidekick on this incredible journey.
The collaboration between Multiply.co and Manifest Group is a case study in smashing the mundane to make way for brilliance. Our AI operative system became the secret weapon behind their award-winning strategies, automating the boring bits and freeing their team to focus on crafting campaigns that truly resonate.
Manifest Group’s bold innovation strategy, including their leap into becoming AI Native, has been a blockbuster success. Think global profit growth of 150%, 70% client loyalty, 93% employee loyalty, and over 25 industry awards for campaigns in 2024 alone. While the industry debates whether AI spells doom for creatives, Manifest’s CEO has a refreshingly chill take: as long as you get your approach right, AI’s here to supercharge, not sideline, the talent.
Anna Andersson, Manifest’s ever-inspiring leader, summed it up best: “Multiply.co’s AI solutions helped us turn our vision into reality, allowing our teams to explore creative possibilities we couldn’t have imagined otherwise.” This is music to our ears at Multiply.co—and a perfect reflection of our CEO Rasmus Adler Wahlberg’s philosophy: AI should amplify human ingenuity, not replace it.
This dynamic duo of human creativity and AI efficiency is a game-changer, and Manifest’s win is Exhibit A. Their campaigns didn’t just push boundaries; they redefined them, showcasing the seamless magic that happens when cutting-edge tools meet bold ideas.
As marketing continues to evolve, collaborations like ours with Manifest Group are lighting the path to a future where creativity and technology dance together in perfect harmony. At Multiply.co, our mission is simple yet ambitious: to multiply human potential with tools that make brilliance a breeze.
So, here’s a huge congratulations to Manifest Group for their well-earned victory at The Drum Awards! We’re honored to have been part of the ride and can’t wait to see what’s next as we continue to shake up the marketing world together.
Here’s to rewriting the playbook for creativity and innovation!
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